It's no surprise that the Michelin brand is recognized by 70% of the world's population (INRA survey 1999). In 1898, one of the company's founders, Edouard Michelin, set forth a three-point philosophy that has become the cornerstone of our approach to business:
- Respect the facts,
- Respect our customers,
- Respect our employees
More than a century later, the Michelin team continues to build upon the philosophy that established the company as the global leader in radial tire technology. Our earthmoving manufacturing processes have been audited worldwide and are ISO 9001 certified.
Bringing you the quality products and services you expect means that we are:
- Supporting fundamental research on the 200 components in a tire.
- Developing new tires in our test center in Almeria Spain, the only proving grounds in the world dedicated to earthmover tires.
- Constantly training Michelin technicians and Michelin dealer technicians in one of our eight training centers.
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